Global Principal Wayne Deakin on the art of branding art institutions

At Wolff Olins, we have been lucky enough to work with some of the most iconic art institutions in the world.

Global Principal Wayne Deakin recently talked to Design 360 Magazine about how art institutions can set themselves apart through branding at this month's virtual event.

Wayne shared his expertise with an audience of 8k viewers, and, with over 500 shares, this was one of their most shared virtual events to date.

You can watch Wayne’s talk he gave on the art of branding art institutions.