Brand-led innovation
Wolff Olins strategist Ije Nwokorie today spoke to LBS alumni about the meaning of brand and its importance in the innovation process. View movie
3 February 2010
Ten for 2010
Wolff Olins tonight launched its Ten for 2010 project with an exhibition and talk at its London office in partnership with Wallpaper* magazine. The event highlighted ten innovations that will have a big impact on the way people work, play, travel and relax in 2010. The inventors of Gapminder, Enhanced Editions, Nokia Money and Crossbreed shared with guests the idea behind their innovation, explaining how it became reality and their plans for 2010. View movie
15 December 2009
Paul Smith
Sir Paul Smith today became the latest 'Because' speaker at Wolff Olins London office. The fashion designer shared where he found inspiration and talked through how his collections have changed, his advertising has become more experimental and his stores more eclectic. Because is a series of talks about inspiration, ideas and how they come to life View movie.
12 November 2008
Graphic Thought Facility
Andy Stevens and Huw Morgan from Graphic Thought Facility, one of the most innovative design agencies in the UK, spoke today at Wolff Olins London office, about some of their most challenging design solutions. GTF is renowned for creating quirky, non-conformist design based on strong, straightforward ideas. The event is part of Because, a series of talks that explore how ideas are generated and come to life. View movie.
3 July 2008
Mohsin Hamid
Wolff Olins strategist, Mohsin Hamid, today spoke about the inspiration behind his latest novel, The Reluctant Fundamentalist. Speaking at Because - the Wolff Olins lecture series - the award winning writer explained the plot and read extracts from the Man Booker shortlisted book. View movie.
17 May 2007
